There’s a famous story of one of Thomas Edison’s clients who had purchased a very expensive machine that Edison had invented. The machine had broken and Edison was called to make the repair.
It’s said that Edison looked around the machine, hit it a few times with a hammer and this fixed the machine.
The client was then outraged to receive a $1,000 bill – he demanded Edison itemize the invoice. Edison itemized it like so:
Knowing Where to Hammer: $999.00
This is why we pay for expertise and skill. We pay for people who “know where to hammer”.
This entry was posted on Monday, October 1st, 2007 at 12:13 pm and is filed under Small Biz Management, Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.
100% Satisfaction Guarantee | 98% Customer Approval | Now Offering Covid Discount: