Below is an excerpt from our book Startups Made Simple: How to Start, Grow and Systemize Your Dream Business. Learn more about the book here. “By far the biggest leverage point to increase sales is marketing. Marketing is the master skill of business. No one knows how good your product is until after the sale … Continue reading “Startups Made Simple Step Four: Grow It”
Read MoreDon’t waste another minute worrying about advertising. We’d like to share some valuable information and resources to help you launch a quick and simple marketing plan. Working with the right tools and a reasonable budget are all you need to build your plan. You can set up your marketing plan and get it working quickly … Continue reading “How to Make a Fast and Simple Marketing Plan”
Read MoreWhat are Social Mention Tools? There are lots of free and low-cost ways to monitor when your company is social mentions online. Here is just one account of how monitoring social mentions enabled a major corporation to address negative press before it caused any long-term damage to its reputation. Listen Up! Tracking software and services … Continue reading “Tracking Online Buzz: Social Mention Tools to Help You Act Fast”
Read MoreThe OPEN Small Business Forum has an Article Posted on “7 Reasons Your Marketing Plan Doesn’t Work“. Every business should operate with a set of plans – a plan for the business, a plan for cash, a plan for growth, and certainly a plan for marketing. Opening a business with no plan is kind of … Continue reading “Tips on Developing an Effective Marketing Plan and Avoiding Common Mistakes”
Read MoreThe E-Myth Business Blog has an Article Posted on how you can make the personal touches that grew your business part of your system. The initial step is to recognize the reality. What results do you achieve in your business? Yes, you created patterns of behavior (systems) that you’ve followed in order to achieve a … Continue reading “Making The Personal Touch Part of Your System”
Read MoreBusinessWeek.com has an Article Posted pointing out that now is a great time to be starting new advertising campaigns: Prime-time TV slots are going for 25% less than they sold for just last year, says Steve Cox, spokesperson for the Better Business Bureau. “The playing field for TV advertising is becoming more level, and small … Continue reading “Opportunity Knocking for Advertising”
Read MoreIn a speech entitled “Your Business Is Dead and You Don’t Even Know It”, Justin Kitch, CEO of Homestead Technologies put it bluntly: If you don’t have a website: Seventy percent of your competitors will have a huge advantage over you. You’re missing the chance to be open 24 hours a day, seven days a … Continue reading “The Dangers of Not Having a Website”
Read MoreNeed traffic to your website? Here are the 12 best solutions: 1. Pay Per Click. The Fastest way to get exposure online in world is by advertising with PPC (Pay Per Click) programs. Ads start running within minutes after you submit your billing information. You bid on relevant keywords and pay the bid amount each … Continue reading “12 Best Traffic Solutions for Your Website”
Read MoreFrom DuctTape Marketing, the best places to advertise for cheap in your town: Church bulletins Public Library bulletin boards Coffee shop bulletin boards Grocery store bulletin boards School sports programs Delivery service ride along flyers Hotel rack brochure boxes Pizza boxes Click here to read user submitted favorites and more….
Read MoreVia Entrepreneur Magazine: No marketing budget? No problem, with these 10 creative techniques for bringing in business. 1. Instead of putting a 39-cent stamp on an envelope, put 39 1-cent stamps on the front of an envelope. One of the principles of direct mail is to stand out to get the attention of the receiver … Continue reading “10 Marketing Tactics Under $10”
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